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Nov 7 - Dec 31, 2019

Agriculture and Land Based Training Association (ALBA)


To create economic opportunity for aspiring, limited-resource farmers through organic agriculture education.

The Big Idea

Agriculture and Land-Based Training Association (ALBA) provides education and farm incubation to around 100 limited-resource farmers each year, most of whom are Mexican immigrants who started out as farmworkers. Their five-year Farmer Education and Enterprise Development (FEED) program provides subsidized access to land, equipment and bilingual assistance in production and business. Participants develop the skills to pursue the dream of independent farm ownership or to advance their careers in organic agriculture. A recent assessment of their 45-year old irrigation well and pump indicates that it is prone to malfunction, and so to ensure the sustainability of the program, ALBA needs a new well and pump, a project that comes with a price tag in the range of $400,000.

I’m from Hidalgo, a village in Mexico, and came to the U.S. more than a decade ago. When I was working as a strawberry picker for one of ALBA’s graduate farms in Watsonville, I told him that I wanted to have my own farm and he recommended ALBA. I now farm 3.5 acres at ALBA and want more! We may not make a lot of money, but it’s more than we made as farmworkers, and it’s the life we want.

- Cecilia Rojas

We Did It, Together!

Monterey County Gives! was created to support the local nonprofit community's Big Ideas (and programs). And thanks to your participation and generosity, Monterey County Gives! raised over $5.3 million for 163 local nonprofits in 2019.

MCGives! has now raised and contributed over $27 million dollars since its inception ten years ago. That’s astounding. And wonderful.

Look for the 2020 Monterey County Gives! RFP (for applying nonprofits) in the Monterey County Weekly this June/July. Monterey County Gives! 2020 campaign kicks off in early November.

Thank you to all our Partners, Sponsors, nonprofit Board Directors, staff and volunteers — and each of our 4,902 donors. We did it, together.