The mission of the Housing Resource Center (HRC) of Monterey County is to provide a continuum of housing resources for homeless prevention and affordable housing opportunities. HRC fosters community stability, stronger communities, and personal economic empowerment through education, advocacy, counseling and services.
HRC's Landlord Gold Standard Program has been the financial component for collaborating and supporting participating landlords within our agency. Our Gold Standard Project will continue to provide:1) a $1,000 new landlord incentive; 2) up to $2,000 for unit repairs needed to pass a Housing Authority inspection; and 3) up to $2,000 for any rental arrears left by a former tenant prior to HRC's client moving in. These funds will also support materials for our landlord workshops that allows community landlords to learn about HRC and resources that are available to them. HRC believes this type of financial service to landlords instills confidence in our agency's mission, and our ability to provide landlords with a positive, collaborative experience. Our Landlord Gold Standard reflects HRC’s commitment to improve our community's housing crisis by housing the unhoused and improving the quality of housing provided throughout our community.
HRC serves individuals and families across Monterey County. While each program has specific criteria to enroll, HRC does not have additional criteria to become a client. We are a Housing First agency that focuses on providing housing for all individuals while they learn to overcome their circumstances and housing barriers.
When HRC introduced us to Sandra, she and her 7‑year‑old son were living in their car. Opening our doors to them turned out to be one of the most meaningful decisions we’ve ever made—four years later, she’s not only one of our best tenants but truly a part of our extended family. The Landlord Gold Standard program didn’t just provide housing, it gave us the joy of seeing a family rebuild their lives.
- David Polk, Salinas
